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Searching for the most popular Google Ads banner sizes used for remarketing / retargeting and Display Network campaigns? Please see our summarized version of Google’s Community Resource below.
Most Common Google Ads Display Ad Sizes
Mobile Ads
- 300 x 250
- 320 x 100
- 250 x 250 – Square
- 200 x 200 – Small Square
Computer Ads
- 300 x 250
- 336 x 280 – Large Rectangle
- 728 x 90 – Leaderboard
- 300 x 600 – Half-Page Ad
- 160 x 600 – Wide Skyscraper
- 970 x 90 – Large Leaderboard
- 468 x 60 – Banner
- 250 x 250 – Square
- 200 x 200 – Small Square
The Google Ads Banner Sizes That Perform Best
While Google provides a long list of acceptable banner sizes, we’ve found that there’s a small set of banner sizes that perform the best!
These:
- Medium Rectangle (300×250)
- Large Rectangle (336×280)
- Leaderboard (728×90)
- Half Page (300×600)
- Large Mobile Banner (320×100)
Google Ads Banner Technical Requirements:
You can upload image ads to Google as GIF, JPG, and PNG and make sure they are under 150KB
For additional information direct from Google, please see the below helpful links:
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